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Rockets Star James Harden a $200 Million Adidas Man?

Brand trying to snatch MVP runner-up from Nike (Image: File) According to reports, Adidas has offered James Harden of the Houston Rockets a 13-year, $200 million endorsement deal to leave Nike. ESPN’s Darrell Rovell reports that the offer is “huge,” as it represents half of what the brand paid for …

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Serena Williams Turns Up the Glamour on Cover of New York Magazine

The star athlete talks upcoming U.S Open and life after tennis (Image: theroot.com) (Image: theroot.com) Serena Williams is one of the most renowned athletes in the world who’s currently experiencing one of the best seasons of her life but, regardless of the prolonged success, the star’s grind doesn’t stop there. …

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Is Darrelle Revis the NFL’s Most Savvy Negotiator?

Having negotiated three deals, including a $39 million guarantee with the Jets, maybe so (Image: File) What’s behind his savvy, and how did he do it? Read more at ESPN.com …Darrelle Revis of the New York Jets is the highest paid cornerback in the NFL after signing a five-year, $70 …

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On the Move: New Jersey Devils and Prudential Center Appoint New CMO

Daniel Cherry III will oversee marketing, communications, and community initiatives (Image: Prudential Center) The New Jersey Devils and Prudential Center announced today that Daniel Cherry III has been named chief marketing and innovation officer. He will helm implementation and strategy for the sports and entertainment brands’ marketing, communications, and community initiatives. …

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Stephanie Ready Becomes First Full-Time Female NBA Analyst

Ready will move from sideline reporter to full-time analyst Stephanie Ready (Image: Twitter) FOX Sports Southeast has announced that Stephanie Ready will be moving from sideline reporter for the Charlotte Hornets to game analyst, alongside Dell Curry and Eric Collins. While other women, including Ann Meyers and Nancy Lieberman, have …

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Venus Williams Graduates From Indiana University

The star tennis player earned her degree in business administration last month (Image: venuswilliams.com) Venus Williams is now a  degree-carrying and award-winning athlete. The star tennis player received her bachelor of science in business administration from Indiana University on Aug 14, according to a statement released by Indiana University East. …

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